Camping or Glamping as a Tourist Product in Cappadocia?
نویسندگان
چکیده
Bu çal??mada, Kapadokya Bölgesi’nin kamp turizmi aç?s?ndan mevcut durumunu incelemek ve bu kapsamda yeni bir turizm türü olarak glamping kapsam?nda bölgenin neler yapabilece?ine ili?kin öneriler sunabilmek amaçlanmaktad?r. Çal??mada birincil ikincil veriler kullan?lm??t?r. Birincil yar? yap?land?r?lm?? mülakatlardan, ise daha önce yap?lm?? çal??malardan elde edilmi?tir. verilerle GZTF (SWOT) analizi ile karavan durumu de?erlendirilmi?tir. Çal??mada, i?letmelerinin i?letmelerine dönü?ebilmesinde temel ihtiyaçlar?n ötesine geçmelerinin gere?i ortaya konmu?tur. Ayr?ca destinasyonun önemli bilinirli?inin oldu?u kamping hizmetlerinde kalite düzeylerini art?rmalar? destinasyonundan için alternatif destinasyon olabilece?ine ula??lm??t?r.
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ژورنال
عنوان ژورنال: Güncel turizm ara?t?rmalar? dergisi
سال: 2021
ISSN: ['2602-3008']
DOI: https://doi.org/10.32572/guntad.876479